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We’ve got a lot of great new swag this holiday season — and they’re all perfect gifts for the Cape May beer lover on your list!
We’ll be rolling out more over the next few weeks, but here’s a bit of the swag that they’ll want to open at your next holiday gathering!
We’ve definitely got some fun toys at the brewery.
That new canning line is awesome — it makes canning beer so much faster. Our centrifuge is pretty cool, too — it gets the beer cleaned up, looking pretty, and tasting fantastic. Innovation Director Brian Hink gets to have a lot of fun with our pilot system, developing tasty new beers for you fine folks, and our beer engine opened up a whole world of new beers to try in our Tasting Room. Even Craig and Polly probably have a lot of fun on our forklifts.
(Okay, that last one’s a lie. Work safe, work smart.)
Yet, we’ve got a tiny, little room off to the side of the brewery floor that you might not notice if someone doesn’t point it out to you, and the most fun — and expensive — toys in the brewery are in there.
That’s our lab. And Lab Manager Lauren Appleman spends her days cooped up in there, playing with those awesome toys.
And she got a shiny, new toy over the past few months — okay, it’s not shiny — but her new Gene-Up from bioMérieux is making it easier for her to ensure that each can that leaves our warehouse is of the highest quality.
New summer, new us!
We’ve been in the process of revamping our merch this summer, and, since summer is almost over (sad face), we wanted to give you a rundown of some of the new stuff.
Check them out below!
We are completely revamping all of our merch.
Like… all of it. Every. Single. Piece.
The good news is that, if you’ve been waiting to grab an old piece of merch at a great price, now’s the time to do it, as we’ve got everything on sale to make room.
The better news is that we’ve got over forty pieces of new merchandise coming throughout the summer, just waiting to be discovered.
Check out a few of them below!
If Billy Joel is to be believed — and there’s no reason not to believe the Piano Man himself — in Allentown, they’re closing all the factories down, and out in Bethlehem, they’re killing time by filling out forms and standing in line.
But our (grand)fathers fought the Second World War and spent their weekends on the Jersey Shore. When they did, they were probably introduced to some good beer. That is, if they did so after 2011.
So they’re waiting there in Allentown. Waiting for some CMBC. They’re waiting in Bethlehem. They’re waiting in Reading. And in Easton. And Lancaster and Kutztown and Strasberg and Nazareth.
And we’ll be there to help them out.
When it comes to brewing in the Philly area, there are a couple of big names, but there’s one that’s always stood head and shoulders above the rest.
They essentially started the Philadelphia craft beer scene back in ‘95.
Their Philadelphia Pale Ale released in 2000 is both ubiquitous and delicious.
Social Media and Design Alchemist Courtney Rosenberg literally cannot get enough of their cherry and raspberry ale.
Their new facility on Spring Garden St. made headlines when it opened in 2017.
By now, you probably realize that we’re talking about Yards Brewing Company, and we’ll be partnering with them to bring you Cape May Lager.
Packaging Manager Mark Graves is downright giddy.
He’s not a man to whom you’d often apply such an adjective — packaging beer is serious business (said no one ever) — but when he has the biggest, shiniest new toy in the place, his giddiness is infectious.
If you had a big, shiny, new canning line, you’d be giddy, too.
So much more room for activities!
That’s exactly what our Beer Garden has needed. It’s spacious and sunny, but… sometimes… you need more room for activities.
Because of that, you may have noticed some activity out behind our Barrel Room. We’re expanding our existing Beer Garden into what can only be called a “bad mamma-jamma.”
We have plenty of pilots at the Cape May Airport. Dozens fly in and fly out each day, and we’ve got our very own pilot on staff — well, running the joint — if we need a quick lift somewhere.
Over the past few months, we’ve been assembling another kind of pilot: a new three-barrel pilot system!
The most expensive piece of “equipment” at the brewery isn’t the centrifuge. It’s not the brewhouse and it’s not some fancy piece of lab equipment.
Believe it or not, the most expensive thing at the brewery is our flooring.
It’s made of polyurethane concrete and is taking the crew an entire week to get them down. In the meantime, things are a little chaotic out “on the brewery floor.” Mainly because there isn’t one.
However, once the smoke has cleared, we’ll have so much more room for activities! What will we put on those floors? Well… you’ll have to check back to find out.
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