Beer Can Appreciation Day is this Sunday, January 24th, commemorating the first time beer was available in cans.
On a cold day in 1935, the Krueger Brewing Company canned up over 80 cases of Krueger’s Finest Beer and Krueger’s Cream Ale and served them up to beer drinkers in Richmond, Virginia, and they were a hit! According to records, 91% of the very first canned beer drinkers approved of the new aluminum vessel, and Krueger ended up making it its preferred container.
And thank goodness! Cans are lighter than bottles, making them easier to produce and transport, they’re more easily recycled, taking less energy to do so. And, let’s face it: it’s kinda hard to drink beer without a can — you’d have to cup your hands together or hold your head under a tap or something.
On this most august of days, we need to send a big shout-out to our design team, Canales & Co. of Austin, TX. These folks are the ones tasked with creating our awesome designs, and, at Cape May Brewing Company, we know that much of our success is due to their talents.
So, to celebrate, we hit up the Brew Crew to find out which of our can designs are their favorites.