Our Cherry Limaide Shandy comes out today, and we’re not ashamed to admit it.
“Because they’re so light and refreshing, shandys are often considered ‘chic’ beers,” says Brew Master Brian. “That’s a ridiculous stereotype because women oftentimes have the more refined palettes, capable of discerning complex notes.”
It’s a fact backed up by research from the Sensory Science and Research Tasting Center in the UK.
“Only 10% to 15% of the population have the sensory acuity to be a sensory taste panellist [the people chosen to assess food and drink products]… and when we give consumers a test, women always do better,” says Deborah Parker, PhD, one of only 37 accredited beer sommeliers in the world.
What we’re getting at? Show up at the tasting room and you, too, can drink like a girl.