The folks on the brewery floor are some serious music lovers, and, like many of you, they’ve been enamored with their Spotify end-of-year report.
It’s pretty telling. It’s interesting to see how the influences in production are reflected in our music selections.
Check it out!
Brian’s “office” used to be on the brewery floor, but now he’s got a big-boy desk in the main office. So, these days, he’s not out there as much and his admittedly eclectic musical influence doesn’t loom nearly as large as it once did.
“I still have some influences,” he says, “as I see Vulfpeck here on this first page.”
The interesting thing about looking back on our Spotify stats is that it’s easy to see the changes that took place in production throughout the year.
“When we used to have the old canning line,” Brian said, “the speaker and the Spotify were centrally-located. With the new canning line, there was no central location, so the Spotify account stayed with the iPad, and the speaker moved toward the brewhouse. Then, the packaging guys kinda went rogue, and they had their own, individual, ad-supported version.”
Looking through the year, winter was dominated with Vulpeck, J. Roddy Walston and the Business, and oddly, Frank Sinatra, with background music provided by Boston — “More Than a Feeling”.
We’re pretty sure we can pin J. Roddy Walston on Brewer Brad Young.
“We spent 41 hours listening to them,” Brian said. “That’s 100% Brad. 100% Brad. No one else had even heard of them.”
This obscure, Virginia-based rock band ended up being our #1 artist of the year, with the most-played song being “Brave Man’s Death”. It’s kinda cool to see how Brad moved from cellarman to brewer, bringing his musical influence with him.
Springtime gave us a seminal 70s classic, Stevie Wonder singing “Signed, Sealed, Delivered” — one helluva tune — on a 70s Summer playlist, as well as a number of inscrutable photos of bands that neither of us could identify.
Cellar Lead Mike McGrath returned to us after a hiatus, bringing with him a change in soundscape in the fall.
“The Shins could have been Mike,” Brian says.
By the Summer, Dr. Dog was back in rotation — maybe Brian was spending more time back on the floor.
Beyond J. Roddy Walston and the Business, in order, our next four top artists were Grateful Dead, Red Hot Chili Peppers, Dr. Dog, and Sublime.
“Grateful Dead was Brad and Andrew,” Brian reports. “RHCP was JP — since June, all of the Spotify stuff was just the cellarmen and the brewers, so Tony, Mike, JP, Andrew, Brad, Kevin. Dr. Dog was everyone, and Sublime was most likely Andrew.”
They’d listened to artists from 60 countries, including Ye from the U.S. of A, Neil Young (Canada — Kevin and Andrew), Bob Marley and the Wailers (Jamaica — Andrew [knowing laugh]), Elton John (U.K.), and Daft Punk (France).
“I don’t know who would have put on Elton,” Brian admits. “Probably just from generic playlists.”
Spotify says that we’re “genre-fluid,” with influences from pop, soul, hip-hop, rock, and the ubiquitous, mystifying “stomp and holler.” No one really knows what stomp and holler is except the guy at Spotify who decides which songs are in which genres, but Spotify tells a lot of people that they’ve listened to a fair amount of it.
Regardless, Clapton was playing in the background of that page, much to our delight.
The top ten songs on the brewery floor this year were:
- New Slang — The Shins
- Interstate Love Song — Stone Temple Pilots
- Black Hole Sun — Soundgarden
- The Breeze — Dr. Dog
- No Rain — Blind Melon
- Where’d All the Time Go? — Dr. Dog
- The Weight — The Band
- Sedona — Houndmouth
- Luckiest Man — The Wood Brothers
- Heart It Races — Dr. Dog
“I said at the top that I don’t have much influence over this anymore,” Brian said, “and yet, three Dr. Dog songs.”
Production discovered 1,507 new artists, apparently really loving someone called “Nahko and Medicine for the People”. Brian had no idea who they were, but they’d listened to 41 of their songs, 4 albums, and spent over 26 days listening to them.
“It sounds like a Brad band,” Brian said, much to our agreement.
Looking back over the decade is where things get really interesting. Spotify tracks the number of minutes listened to over the years, and it’s apparent how many more hours production put in over the years.
In 2016, production listened to 141.153 minutes on Spotify — that’s 98.02 days. They maxed out — both on Spotify and in production capacity — in 2018, listening to 215,838 minutes, or 149.89 days.
“That’s production, right there,” Brian laughs. “Our Spotify was on for 150 days last year — almost half the year. That’s how much longer production hours are now.”
Back in 2016, we were really only brewing between 7am and 5pm, five days a week. Now, we’re 5am to 10pm almost every day. Our biggest jump was between 2017 and 2018, when we’d maxed out production.
We noticed that 2018’s top song was “Careless Whisper” by George Michael.
“That was Mark and JP,” Brian says. “You’ll have to ask them sometime about why.”
The top artist of 2017 was Saves the Day, a remnant of one of our brewers who has since moved on.
“That was Eddie,” Brian said. “Straight up Eddie. We miss Eddie.”
And our Artist of the Decade: Sublime.
Andrew gets the credit for that one.
“100%,” Brian says.
Regardless of the changes in music selections, the folks in production keep churning out awesome beer.
Do you have any selections in common with us? Let us know in the comments!