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The Official Blog of Cape May Brewing Company
"We don’t struggle with our identity. We know who we are, what we’re selling, and we make sure we do that great every single day.”

Spotlight On… Blu Alehouse!

It was a rainy Monday this past week when we made the trip to Riverdale.

Riverdale isn’t exactly close to Cape May. It’s about 170 miles up the Parkway, and the rain that day made the trip that much more of an adventure.

“We’re a destination,” Mark Bougas, General Manager of Blu Alehouse at 92 NJ 23 in Riverdale explained. “People have to seek us out. By the time you notice us on this street, you’re already passed us.”

It’s true. It’s easy to miss. But — believe us on this — it’s definitely worth the trip. 

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“I feel welcome. It’s what I expected it to be, and that’s a good thing.”

Welcome Kaley!

We often say that our biggest fans make the best employees, and Kaley Palasch is no exception.

“Kaley started out as a huge fan of our beer,” says Brewtique Manager Kaitlyn Smith. “She comes to work each day eager to learn more about who we are and what we do. She is super friendly, eager to learn, and brings a great sense of excitement to the Brewtique. I probably tell her too often, but she always asks the best questions so that she is ready to bring top-rate service to our customers. I’m happy to have her as part of the team.”

Welcome Kaley!

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“I plan to be here for a good, long time.”

Congrats, Noelle!

At Cape May Brewing Company and Cape Beverage, we really love promoting from within. It’s great to see a member of the Brew Crew who may have started at an entry-level job in the Tasting Room or in Packaging further their career by getting a job in the marketing department or moving up the chain to Cellarperson.

When Noelle Smuz began working in the Brewtique this past September, she was hoping to do exactly that.

“When I interviewed Noelle, I could tell she would do well in our company,” says Director of People Operations Christine Bry. “She has a calm demeanor, does not let herself get flustered — or at least does not show it –, and is great with personal interactions. Yes, she was enthusiastic about working here. Not a pest, but persistent — I can’t fault her for that!”

Congratulate Noelle on her promotion to Accounts Receivable and Credit Specialist for Cape Beverage!

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“Everything's in balance and everything you'd expect to find is there.”

Chocolate-Covered Pineapple Porter

Fruit is awesome. It’s sweet and healthy and delicious. No one could possibly improve upon fruit.

“Hold our beer,” says chocolate.

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Valentine’s Day Gifts

In Disney’s Beauty and the Beast, Cogsworth gave the Beast some misguided advice on gifts for your loved one:

“Oh, there’s the usual things: flowers, chocolates, promises you don’t intend to keep….”

Notably, Cogsworth spent the movie alone, while Lumiere, the dashing and romantic candelabra, spent the film wooing the lovely Fifi. If there’s any lesson to be learned from Beauty and the Beast — other than the fact that owning your own castle will help things tremendously — it’s that Cogsworth’s “usual things” aren’t exactly the best gifts for your loved one.

Generally, you should probably ignore talking clocks. 

Instead, you should get your valentine a wonderful gift from Cape May Brewing Company! A four-pack of Chocolate-Covered Pineapple Porter would be a lovely gift on its own, but you might want to add one of our great pieces of merch below!

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“Craft beer drinkers in Delaware are excited!”

Delaware, Here We Come!

Let’s talk about some great days in history.

Sometime in 5000 BC: Beer was invented.

July 4, 1776: America was invented.

September 21, 1950: Bill Murray is born.

July 4, 2011: Cape May Brewing Company is founded.

March 2, 2020: Cape May Brewing Company begins distributing in Delaware!

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"Love the 'big game' as it's a great time to get together and have fun with friends and family."

What are you doing for the big game?

This Sunday is the year’s major television event. It’s GAME DAY! The BIG GAME! Whatever you want to call it without being sued, it’s a gigantic day for television, for football, and, of course, for beer.

So, whether you’re celebrating with a SUPER-sized BOWL of chips and salsa, or if you’ve planned a huge spread of meats and dips and soups and sandwiches, whether you’re rooting for the guys in red and gold from San Francisco or the ones in red and gold from Kansas City, remember that Cape May Brewing Company has you covered as far as the beer is concerned.

And, if that Hyundai commercial that leaked this week is any indication, we’re pretty sure that the ads will be the big winnah this yeah, kid.

We caught up with the Brew Crew to find out their plans. Check ‘em out!

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Take a Bite Out of Love

It’s pretty chilly outside, but love is in the air! Poor Cupid is routinely underdressed for February. Perhaps it’s love that keeps him warm.

And if you need a little more warmth in your life, we’ve got the beer to take care of it. So, all day on February 14th, we’ll be celebrating it with our Take a Bite Out of Love celebration and the debut of Cape May White!

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“We respect Night Shift and what they’re doing.”


Last week, the guys from Night Shift were in Cape May, helping us put the finishing touches on Brewberry, our collaboration Imperial stout with coffee and blueberries.

Coffee. And blueberries. In an Imperial stout. Yes, you read all of that correctly.

It’s unconventional. It’s different. It’s a little weird. But it totally works.

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“We’ll make you more interesting.”

Spotlight On… White Horse Wine and Spirits!

You might think your life is interesting. 

You work an interesting job. You have interesting friends. You go on interesting vacations. You have interesting hobbies. You read interesting books and listen to interesting music. 

Your life exceeds Thoreau’s quiet desperation, knocking on the door of a life worth living.

And that’s a good thing. In fact, that’s an awesome thing. Few of us get that far.

However, unless you’ve visited White Horse Wine and Spirits, you have no idea how interesting life can be.

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