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Home for the Holidays

While this holiday season will look very different than those past, at Cape May Brewing Company, we’re determined to make it a holiday to remember — even if you’ll be Home for the Holidays.

We’ve got a great Thanksgiving weekend planned. Check it out below!

We’re kicking off the holiday season with the release of an annual favorite: Boughs of Barley 2020!

For your holiday pleasure, this year, we brewed up a deliciously complex and satisfying Belgian Quadruple Ale with a carefully layered grain bill fermented with our favorite fruity Belgian yeast, then laid it to rest for several months in two types of barrels: Portuguese sherry puncheons and orange liqueur barrels.

Both versions provide a robust brew featuring a well-rounded body; however, in the orange liqueur variant, you’ll find strong notes of orange peel and toasted marshmallows, and in the Portuguese sherry variant, you’ll see strong notes of chocolate and cherries. 

The perfect gift for the beer lovers on your list, Boughs of Barley will only be available for a limited time, so don’t miss it!

We’ll be premiering a bunch of new merch in the Brewtique on Black Friday, November 27th, and we’ll be opening at 8am for your shopping pleasure, with the bar opening at 9:30am. 

And, of course, it wouldn’t be Black Friday without some crazy deals for you!

Spend $50 on merchandise in the Brewtique on Black Friday, and, as our FREE gift to you, you’ll receive one of our stellar custom Enamel Pins! Awesome for a hat, or a throwback jean jacket, or to show your Cape May Brewing Co. love on anything that you can get a pin through, these custom-designed pins are die-struck iron with soft enamel and polished to a smooth finish. They’re under two inches or so, and have awesome durability.

If you spend $75 on merchandise, in addition to the pin, you’ll receive our incredibly futuristic Tap That Glass! This isn’t your everyday glass, folks…. Not only does it look cool as heck, but this glass uses near-field communication to bring you to a mobile website with exclusive content only for folks who have this glass! Not only is the glass dishwasher safe — no worries about the NFC stuff getting messed up in the washer –, but it’s a huge glass: 19.2 ounces — that’s well over a pint of beer. And the cool thing is that we’ll be switching up the content at the mobile site from time to time. We’re not planning to have a set schedule, so every so often, you’ll just have to remember to… Tap That Glass!

And if you spend $100 on merchandise, you’ll receive the pin, the über-cool Tap That Glass, and our Tin Tacker! One of the most coveted items of Cape May Brewing Company merchandise, you’ve seen our Tin Tacker at your favorite bars and restaurants that carry CMBC brews. Perfect for a home bar, basement, rec room, or anywhere in between, this is an incredible gift for the Cape May Brewing Company fan in your life.

It’s a great way to kick off your holiday shopping season!

Saturday, November 28th is Small Business Saturday, and there’s no better way to show your support for your favorite local small businesses than to mask up and shop ‘till you drop!

Spend $100 on merchandise, and we’ll give you our rad Ships at Sea Face Cuddler totally FREE! Made of breathable anti-microbial material, this is the perfect face mask for everyday wear. Includes elastic loops that secure around the ears to keep the mask comfortably in place. With a perfectly snug fit, you’ll protect yourself and those around you while showing off your love for Cape May Brewing Company!

So, stop by the Brewtique, then go hit up all of your other favorite small businesses. Sounds like a great shopping day!

Last year, the Brewers Association — the professional organization representing small and independent breweries throughout the country — declared that the Sunday after Thanksgiving — November 29th this year — shall henceforth be known as Small Brewery Sunday.

We like the sound of that!

In 2019, small and independent breweries contributed over $82.9 billion to the economy while providing over half-a-million jobs, yet, with the economic downturn due to the global pandemic this year, the next few, cold months will be make-it-or-break-it for many of us.

So, be sure to support your favorite local brewery — that’s Cape May Brewing Company, in case you’ve forgotten.

And, to thank you for your support, if you buy both variants of this year’s Boughs of Barley on Small Brewery Sunday, we’ll throw in two special glasses!

We’ll also be releasing a limited amount of our Black Cherry Hard Seltzer on draft. Gluten-free and with a hard seltzer base, all-natural cherry juice yields a handcrafted beverage with a brilliant red glow, a light and spritzy mouthfeel, and a sweet and tart finish. 

Be sure to see us!

If you’re like many people this holiday season, you’ll probably be shopping from home.

And, if you can’t make it to Cape May this holiday season, Cyber Monday is the day to get the best online deals!

Beginning at midnight on Monday, November 30th, we’ll have FREE SHIPPING ALL DAY! Fill up your cart with gifts for the beer lovers on your list, and we’ll ship anywhere in the lower 48 for free!

Also, the first 100 orders containing at least $100 in merchandise will receive a piece of CMBC swag ABSOLUTELY FREE! There’s undoubtedly someone on your list who will love our Classic Beanie! Stylish, subtle, and warm as all get-out, it’s the perfect hat to warm their dome while quietly letting everyone know their love for their favorite brewery. Featuring a knit waffle crown and cuff, the understated, embroidered “Crafted on the Cape” will make them lean in to give it a read. Designed and tailored using cotton yarn, this classic beanie has the perfect fit.

Keep in mind, you may add beer to your order, but this deal is only available if the merchandise total is above $100 — and we can’t ship beer.

These deals are only available for twenty-four hours on November 30th, so don’t miss it!

Every day at Cape May Brewing Company, it’s important for us to live our Core Value to Be a Good Neighbor, but it’s even more important during the holiday season — and even more so this year.

So, on Giving Tuesday, December 1st, be sure to support our annual Food and Supply Drive!

This year, we’re splitting into two teams: Heart and Soul.

The Heart team is comprised of the heart of Cape May Brewing Company: production, warehouse, marketing, and administration. They’re the folks that make the heart of what we do possible: making awesome brews for you to enjoy.

The Soul team is Cape Beverage and the Tasting Room — the folks who make sure that you have a chance to feed your soul with our awesome brews. Without them, we’d have a whole lot of beer lying around.

When you visit our Tasting Room, you’ll find two 40-gallon drums: one for the heart team and one for the soul folks. All you need to do is drop your items in one of the two drums — you’ll be supporting one of the two teams. Each time one gets filled up, we’ll empty them and send the foods to Branches in Rio Grande, the Cape May Community Food Closet, or to the Community Food Bank of NJ.

Then, whichever team fills and empties their drum the most times gets their name on the coveted Good Neighbor Keg!

For more information, including which products are in particular need, see the blog!


Whatever your shopping plans for this holiday season, be sure to include some Cape May Brewing Company swag. You can shop our online store, or stop by the Brewtique!