Denver, Here we come!
There are certain things in life that are simply impossible.
Licking your elbow, for example. You simply cannot lick your own elbow. You can try, but it is impossible to lick your own elbow.
Getting Distribution Manager Justin Vitti to stop showing pictures of his newborn daughter, Piper. You simply cannot get Justin Vitti to stop showing pictures of Piper. But… she’s adorable, so we’ll let it slide.
Sampling all 4,000 beers at the Great American Beer Festival. It is simply not possible to sample all of the beers in Denver at GABF next weekend. In a four-hour session, you’d have to sample 1,000 beers an hour. That’s 16.67 beers a minute. That’s a two-ounce beer every three-and-a-half seconds.
You can’t do it. You shouldn’t try. That’s 500 pints of beer in four hours. Even the most daredevilish amongst us will realize that there’s simply no way of achieving this.
So, if you’re planning to be in Denver at the Colorado Convention Center next weekend, you’d better have a gameplan, and it should involve making a beeline to our booth in the Mid-Atlantic section, 24-14.
“We’re sending some old favorites as well as some new brews,” says Events Coordinator Randi Friel. “There are a few that went over well last year that we’ll be bringing back, and we’ve got some new players that we think the crowd in Colorado will enjoy.”
Crushin’ It, our Orange IPA, will be making a return trip to Denver. Refreshing, approachable, and perfectly balanced, Crushin’ It is is brewed with a blend of Citra, Mosaic, and Azacca hops that blend together to accentuate the fresh flavors of orange juice.
“Crushin’ It went over really well last year,” Randi says. “We had a few repeat fans come back to the booth for seconds and thirds.”
Making a return trip this year is our Bourbon Barrel Aged Concrete Ship. Our full-bodied Russian Imperial Stout was laid to rest in freshly-dumped, 7-year aged Kentucky bourbon barrels, amplifying its chocolate-y undertones and pulling out a rich, velvety texture to the beer.
“People were telling us that Bourbon Barrel Aged Concrete Ship was the best beer they ever had,” Randi says, “so we’re bringing it back since it did really well last year. Barrel-aged beers always go over really well with this crowd.”
Cape May Lager will be making its west-of-the-Mississippi debut at GABF, and we expect good things. A true everyman beer, you’re not likely to find anything more crisp, clean, or easy-drinking.
“It’s a good, solid lager,” Randi says. “Malt-forward with a tantalizing biscuity aroma and a gentle hop presence, it’ll do well at GABF as, every so often, you need a bit of a palate cleanser to get yourself through the festival.”
The Bog always does well at festivals. Our cranberry shandy — sweet, fruity, delicious, and a nice, low ABV –, it’s a fantastic beer for festivals: whether its a beer festival, a food truck festival, or anything in between.
“When you’re choosing beer for festivals, you don’t want too many with a high ABV,” Randi says. “You don’t want people to be too overserved by the end of the festival. Something with an ABV under 4.0% is perfect, and, since The Bog is ridiculously delicious, it’s a great one to bring to Denver.”
Irrationally Exuberant Golden Sour Ale is a newcomer to GABF this year, and it sure has been waiting a long time! It’s spent over two years in carefully-selected red wine barrels, resulting in a nuanced finish with a layered profile. Well-balanced and enticingly sour, Irrationally Exuberant is rustic with underlying notes of oak, and hints of overripened stone fruits permeate throughout.
“We think that Irrationally Exuberant is going to kill it at the festival this year,” Randi says. “It’s incredibly well-balanced, and people love the barrel-aged sours at GABF. They’re going to go wild over this one.”
In addition to these five festival beers, we’re sending several brews to be adjudicated in the annual GABF competition. You won’t be able to sample them at the festival — unless you finagled your way in there as a judge.
“We’re sending a lot from our Barrel Aged Series,” Randi says. “It’s got such a storied history and the folks in production have been churning out some excellent beers as part of the series.”
While we’re in Denver, we’ll be taking part in the Denver Rare Beer Tasting on Friday night at the McNichols Center, pouring The “Z” Is Silent. Part of Pints for Prostates, a grassroots campaign designed to raise awareness among men about prostate cancer and the importance of early detection in fighting the disease, the organization gathers together more than 60 of the nation’s leading craft breweries.
We’re also sending along a handful of swag and t-shirts — they do a silent auction in conjunction with the event, with the winner walking off with swag from each of the sixty breweries. If you think you don’t have enough room for all of your t-shirts now, imagine what it would be like if you won the “Beer Fan’s Wardrobe”!
“We’re Being a Good Neighbor, even in Denver,” Randi says. “It’s an invitational — they asked us to be a part of this, and we couldn’t be happier to lend a hand in raising awareness for prostate cancer. It’s a great cause supported by some great breweries.”
If you’ll be at either of these great events, be sure to stop by and say hello!
Did you try to lick your elbow? Fess up.