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Packaging Lead Steve DiMartino finally gave in to peer pressure — primarily the pressure from Innovation Director Brian Hink (and the marketing team) — to join our BikeMS: City to Shore team, and we couldn’t be more proud of him.
Regardless of the pressure to join, Steve is always looking for new ways to challenge himself athletically, and the fact that he can do so while raising funds and awareness for a good cause makes it all worthwhile.
Check out his video below! And don’t forget to donate!
We’re getting down to the wire for BikeMS: City to Shore!
The big day is next Saturday, September 21st, and our intrepid team is vigorously training and fundraising their collective butts off.
And it’s not too late for you to help! Click here to donate today!
If you’re wondering why you should support the cause, if you need a little nudge, we’ve got ten reasons below.
Sometimes life throws you a nice surprise when you least expect it.
Like finding $20 in the pocket of a pair of jeans you haven’t worn in months or noticing a squirreled-away can of The Bog in the back of your fridge in January, the least-expected surprises are sometimes the best.
Kind of like a citrus shandy in October. You don’t see it coming, it kind of catches you off-guard, but it’s definitely a nice surprise.
And our citrus shandy, The Grove, is definitely more than a “nice surprise”. It moves beyond the bounds of “nice” into the realms of “unbelievably delicious.”
Chris Verderame is our newest Sales Manager covering South Jersey.
“He has a tremendous amount of craft sales experience,” says Director of Sales Bill Zaninelli. “He’s built a lot of relationships throughout South Jersey and has a great attitude and a positive outlook. It doesn’t hurt that he loves good music, including Neil Young, who’s a personal favorite of mine.”
Welcome Chris!
Photographer and Draftsman Mike McElroy loves two things: cycling and Cape May Brewing Company. So, he figured he may as well combine the two for a good cause!
“It gives me a reason and a purpose to ride,” he says, “and, in turn, gives me a chance to help others.”
He’s hoping for a strong westerly wind later this month when he tackles the century ride!
Check out his video below! And don’t forget to donate!
Right now, with summer drawing to a close, down at CMBC, we’re looking forward to 2020: deciding which beers will be on the schedule when, which ones will be coming back for an encore, which beers have taken their final bow, and which ones will be making their debut on the Cape May Brewing Company stage.
We will lay our plans as best we can, but you know what they say about best-laid plans: they will surely go awry.
(Don’t call me Shirley.)
Beer trends happen and they happen fast.
Governmental regulations happen and they can happen completely without warning.
The federal government could conceivably shut down once again.
Because of these things, we have to be able to be nimble. We need to find ways to respond and change with the market, with trends, and within guidelines.
Kinda like what we had to do with our newest release, Captain May IPA. We designed this beer as a response to trends in the marketplace and were all geared up to release it back in March. We were ridiculously excited — the liquid was planned, the artwork decided upon…
Then, our plans surely went awry.
Back to school.
It’s a phrase that strikes fear into the hearts of students (and teachers!) everywhere and joy in the hearts of parents who are tired of trying to find ways to entertain their bored children.
Regardless, students end up anxious about the work and parents end up anxious about helping their kids with the work. Most of us don’t remember the quadratic formula and, if someone were to ask, we probably couldn’t recall negative b plus-or-minus the square root of whatever over something else that we stopped caring about a long, long time ago.
So, if you’re of legal drinking age and heading back to college and have a bit of anxiety, or if you have a bit of anxiety because you’re expected to help your kids with their homework, we’ve got the perfect beer to get you through each subject this autumn.
One of our newest drivers, Mike Marchiano, is no stranger to the industry.
“Mike was a strong personal referral from our Head Driver, Chris Martin,” says Distribution Manager Justin Vitti. “He brings industry experience from his earlier days at another local-ish brewery, and he has great enthusiasm towards craft beer and the industry.”
Welcome Mike!
One of our newest Brewtique crew members, Kristi Gentek, is also probably one of our friendliest.
“Kristi brings a positive attitude to the Brewtique,” says Tasting Room General Manager Chris Costello. “She’s always willing to jump in and help the team whenever she can. She’s also got a bit of an artistic side, and that always helps us out in the Tasting Room.”
Welcome Kristi!
This will be difficult news to hear. We know. It’s rough. However, we have to break this news each and every year, and it never gets any easier. Not for us. Not for you. No one involved likes this news, yet we are faced, once again, with this unavoidable truth:
Summer is ending soon.
We know. It’s awful. Wail, if you must. Shake your fist at the heavens. Curse the gods and damn the man.
However, there’s a bright side:
The people in charge of the calendar give us one final hoo-rah to say goodbye to the season. One last soiree. A final shindig to bid summer a fond adieu and prepare ourselves for the onslaught of pumpkin-spice-everything that is to come.
Labor Day, y’all. Go get it.
And no Labor Day is complete without a CMBC brew.
We’ve got ten ways for you to incorporate your favorite brewery into your Labor Day plans.
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